Batteries Included


Your Emergency Response Plan - Be prepared
“There are two kinds of people: Batteries Included and
Batteries Not Included.”

That quote comes from Dan Sullivan, founder and president of the
Strategic Coach
program. If you’ve been following my work, you’ll probably
recognize his name. I’ve learned a lot over the years by
attending his workshops and coaching sessions. He recently released
a book that included many of his quotable words of wisdom. This
one—about Batteries Included or Batteries Not
Included—resonated with me. If it doesn’t already resonate with
you, I bet it will in just a moment.

I have what appears to be an endless amount of energy. Yes, I
sleep, but I like to get up and go. People have often compared me
to the Energizer Bunny, as I just seem to go and go and go.
There’s no doubt I’m a “Batteries Included” kind of guy,
and I like spending time with others who come with Batteries
Included. Words and phrases I would use to describe this type of
person include self-starters, willing to take charge, doers,
motivated, up for a challenge, willing to step outside their
comfort zone and more. You get the idea.

Then there are Batteries Not Included kind of people. Words and
phrases to describe that type of person include negative,
pessimistic, little initiative, complainers and energy vampires.
That last one is ugly. The old phrase, “They can suck the energy
out of the room,” comes to mind here.

Who would you rather be around or work with? (That’s a
rhetorical question.) What type of person gets regular or
accelerated promotions? What type gets more sales? I could ask a
host of similar questions, but it doesn’t take long before you
realize that a Batteries Included personality is a good thing,
especially in the working world.

Here’s something important to remember. You don’t have to be
the Energizer Bunny, full of life and energy, to be thought of as
Batteries Included. You don’t have to have an outgoing,
gregarious, life-of-the-party personality. What you do need is a
certain type of
—the type that adds to whatever is happening instead of
taking away from it. You must, at minimum, have a joy for what you
do, a desire to make things better, a willingness to be open-minded
and—this one’s big—the mindset of a contributor.

That’s what Batteries Included people do. They contribute.
They add. Batteries Not Included people detract and take away. Ask
yourself which category you fall into. If your batteries aren’t
already included, find ways to inject that energy into everything
you do. You can start small. I guarantee it will make a world of
difference for both you and the people you do business with.

Shep Hyken is a customer service expert, keynote speaker, and
New York Times bestselling business author. For information,
contact 314-692-2200 or
For information on The Customer Focus™ customer service training programs, go to
Follow on Twitter: @Hyken

(Copyright © MMXX, Shep Hyken)

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