The Vital SaaS Tech Sales Skills You Need to Learn


There is a secret myth about SaaS tech sales going from around for many years – “A Good SaaS product sells itself.” However, it takes more than just a good product to boost SaaS product sales. Before you learn to sell a product, you need to learn to cover the basics of what it takes to work in SaaS tech sales teams and possess vital sales skills to do the job.

Whether you are a newbie or an experienced sales rep to the industry, you may contemplate whether you possess the required skills to get into sales. You may need a list to tick off what you have and note down what you need to learn.

Here is a list of skills you need to possess to be a part of tech sales and know whether you need to brush up your sales skills to boost your productivity:


Did you have many friends in college? If yes, then you are on the right track to be part of a sales team. This is because, today, most of the SaaS tech sales focus on inside sales teams. In many situations, you will have to hang by the phone to call and email prospects every day.

You have to possess strong networking skills, as very often, the sales team is called to close deals virtually, without meeting the prospect in person. Along with networking skills, you need to have good communication skills as well to build strong interpersonal connections using emails, video chats, and phone calls.

Technical Skills

If you are a tech-geek, always discussing technology and products, you qualify to be a part of SaaS tech sales. To work in a sales team you should have a good understanding of the products.

More than the technical aspects of the product, you have to learn where it fits in and how to pair it up with other technology. So it is important that you endeavor to gather intelligence about the general technology developments and trends and yourself updated.

Mold yourself to be a native technology speaker. Adapt, learn, and use new technology.

An Eye for Prospects

If you are striving to work with SaaS tech sales, you have to develop your sense of identifying customers. When you are new to a team, there may already be a list of customers. You have to learn to analyze their traits and talk to them accordingly to entice and convince them to onboard.

The SaaS tech industry is completely customer-centric. Before you step in, try to acquire the skills to become a people pleaser in a good way.

Skills to Turn Around Rejection

Last but not least, rejections are an everyday event when it comes to sales. But this is way different compared to failing exams. You have to work on developing a high tolerance for emotional pain and rejection.

But there are many ways to overcome it, and that is why you have to learn to handle it. Instead of dwelling on it, you should learn to focus on the rejection metrics and how to use it in a positive way to stand back up.

If you are interested in being a part of the SaaS sales team, you have many basics to work on before entering the technical aspects. There are many places that offer courses to get into a career in tech sales. All you have to do is register in a program that suits your interests.


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